Reviewing the 2011 Jersey Shore Swim Blog Numbers

The start of a new year is always exciting as it allows one to anticipate a fresh start but it is also a time of reflection of the previous year.  So here are some interesting numbers from the 2011 year at the Jersey Shore Swim Blog utilizing Google Analytics.

From January 1, 2011 to December 31, 2011, the site was visited by 6,378 different people for a total of 10,841 visits.  Visitors viewed 24,683 pages and looked at 2.28 pages per visit.  Average time spent on the site was 1.5 minutes.  That is not to bad considering  1) some visits were less than 5 seconds (probably looking for information on the TV show Jersey Shore or looking for information on swimming at the Jersey Shore in New Jersey) and 2) many blog postings throughout the year were very short, sometimes just a picture or small paragraph.  

People from every state in the US visited the Jersey Shore Swim Blog.  As expected, Pennsylvania was at the top of the list with viewers ( 6,615 visits) followed by Kentucky (some former swim families from Jersey Shore keep track of their relatives on a regular basis).

Pennsylvania visitors represented 323 different towns/cities with Jersey Shore residents at the top followed by Williamsport and Lock Haven (see figure below).  Of the 1,101 Jersey Shore visitors to the site, 782 are regulars as they have visited more than once.   Hopefully, they are using the site to gain information about swimming within the community.  Whereas the US average time spent on this site was 1.5 minutes, Jersey Shorians spent an average of 2.5 minutes when at the site.

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